Which color is spicy? And summer? Which character has the night? Our brain is continuously processing sensory input and associating stored information with it. Visual design elements such as colors, shapes and patterns also provoke these kinds of unconscious associations and create what we experience as a particular ‘vibe’.
This is how it works with the dressing style you pick, the places you hang out at, the billboards you see and the websites you visit. And of course for the brands you build with us, too.
The ‘vibe’ you communicate with your brand is what gives your brand a distinguishable identity and triggers the feelings and emotions that makes your audience fall in love with you.
We brought together a list of visual flavors for your inspiration. You can just sit back, let your eyes glide over the words and let your unconsciousness make the associations for you.
Seasons
autumn
cold
day
dusk
darkness
night
light
bright
moon
stars
dawn
spring
sun
summer
warm
winter
Styles
artsy
urban
abstract
absurdistic
art deco
bohemian
contemporary
classic
calm
futuristic
graphic
industrial
modern
minimalistic
oriental
retro
rustic
nordic
surrealistic
fantasy
romantic
realistic
floral
dadaism
modern
pop art
sci-fi
typographic
tribal
zen
Character/ vibes
adventurous
artisanal
authentic
balanced
bold
bombastic
dynamic
dramatic
decent
detailed
casual
classy
colorful
cosmopolitan
professional
casual
exotic
expert
local
edgy
happy
flamboyant
foxy
friendly
funky
groovy
integer
intense
layed back
loving
naughty
nerdy
mystic
fantastic
playful
provocative
scientific
sexy
sensual
simple
sweet
spicy
spiritual
streetwise
trustworthy
thorough
quiet
Colors
earth
apple
amethist
beach
black&white
blue
bright
bronze
caramel
contrasting
creme
dark
deep sea
desert
golden
grass
green
grey
flamingo
fire
forest
lavender
lapis
lime
metallic
meadow
mountain
mustard
neon
ocre
orange
pastel
peach
pink
purple
rainbow
red
ruby
sand
sunset
silver
sky
space
strawberry
starry sky
turqouise
unicorn
water
wine
yellow
Structures / texture
concrete
round
foamy
fuzzy
grainy
glossy
glittery
painted
fine
floral
fabric
leather
linear
marmer
metal
paper
polished
reflective
rough
sketched
smooth
square
soft
tactile
tartan
triangle
wavy
wood
wool
wet
Suggestions
Do you believe an essential element is missing?
Send an e-mail to hello@kingeve.nl